Nissan introduced the new Nissan Pulsar across Europe, using wywy’s TVSync® technology to build a compelling story across devices and to extend the reach and effectiveness of the launch.
With the synchronization of TV and online ads through wywy’s LiveSync solution, the automotive manufacturer targeted TV viewers on their mobile devices with related Nissan Pulsar display, video and Facebook ads at the same moment as the TV ad aired.
This allowed the consumers to immediately engage with Nissan on the one hand and resulted in a significant uplift in brand awareness on the other:
View the video presentation for deeper insights:
Feel free to use the images as long as you link back to the original source (this website):
- Nissan Pulsar campaign: LiveSync
- Nissan Pulsar campaign: LiveSync, social
- Nissan Pulsar campaign: TVSync® impact
- Nissan Pulsar campaign: TVSync® results
Your contact for the US & Canada: (other countries)
Tel.: +1 646 7413141
Fax +1 646 5132733